Butch & Sundance Cafe

Brand Strategy & Print Design

Mel & Tony from Butch and Sundance Cafe in were after a new look to coincide with the release of their new summer menu. Bright colours and wavy shapes inspired by the iconic boat sheds and towels seen in the beachside suburb were the major influence on the concept and are carried throughout various collateral designs including, menus, papergoods, iconography & social media content. This concept went on to inspire the revamp of the outdoor seating area with matching furniture and has since lead to a younger demographic frequenting Butch which the owners are wrapped about.